Playbook Overview

Messenger marketing is the practice of using mobile chat apps to facilitate business and connect with prospects and customers. It’s the best way to connect with your audience in a way they’re comfortable and familiar with. In this 6-step guide, you’ll have everything you need to create an effective Facebook Messenger acquisition bot. This playbook walks you through how to build a Messenger chatbot to connect with your audience, acquire leads for your business, and convert them into new customers.

What You’ll Learn

• Create an effective Facebook Messenger acquisition bot to connect with your audience, acquire leads for your business, and convert them into new customers